More than just fieldwork
LARC was established in 1997 by Waldyr Pilli and Luis Pilli.
We are market researchers with more than 25 years of experience: we know Brazil, with its unique predicates, and the ways of conducting research in our country.
LARC and our local network of partners aim to be a high quality and cost effective alternative to conduct research in Brazil.
LARC co-founder and director since 1997;
ESOMAR member since 1996, representative in Brazil 2000-2005;
ABEP (Brazilian Association of Research Companies) member of the High Council from 2002-2015 and Chairman of the Board from 2006-2010.
LARC co-founder and marketing research lecturer;
PhD researcher in marketing at FEA-USP;
ABEP director from 2013-2015 and member of the High Council
LARC project coordinator since 2014;
student at PUC-SP;
Previous experience at public and private organizations.